31 Days of Logos; An Inktober Experiment

Self Initiated; Identity Design, Illustration, Social Media.

Jake Parker created Inktober in 2009 as a challenge to improve his inking skills and develop positive drawing habits. It has since grown into a worldwide endeavor with thousands of artists taking on the challenge every year. In previous years, I participated as an illustrator doing ink drawings; Some years I completed all 31 prompts, other years I failed.

I set out to combine the challenge of a daily drawing prompt with a logo design. I considered allowing myself artistic license to do something remotely relative to the prompts, but then decided to β€œup the ante” and hold myself to the following rule:

Every logo prompt MUST display the prompt word WHILE demonstrating something relative to the prompt. Whether it be thematic, literal depiction, or hinted…

The 31 Days of October 2020 resulted in the following logos; I wanted to use this exercise as a way to cast a broad net over the many applications of branding and challenge my ability to design under time constraints and unconventional pressures.

This, and many other self-initiated projects can also be followed on my Instagram, @Oneinkymess.

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Moss Mill Brewing Company Murals

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Lost Marbles Brew Co.